About Us


Headquartered in Dallas, Texas, SMART Service Desk, is a vendor for ITSSM – IT Service Support Management, GRC – Governance & Risk Compliance and Case Management Software’s, using industry leading best practices and standards such as; ITIL, ISO 20000, ISO 27001, ISO 9001, AS 9001 and NIST (National Institute of Standards and Technology).

Founded in 2012, SMART Service Desk has offices in United Kingdom, South Africa and partner offices in Canada, Philippines, Indonesia, Saudi Arabia, Bahrain, Oman, Dubai – UAE and India.

SMART Service Desk has key customers in number of sectors such as, Government, Banking, Insurance, Oil & Gas, Electronic Retailers, Manufacturing and Educational Institutions. SMART Service Desk Software is a privately held firm with offices in the United States, India and Partner offices in UK, Saudi Arabia, Oman, UAE and Qatar.

We offer SaaS solutions on Cloud and On-premise solutions that let you seamlessly manage services, customers and quality improvement programs. Available through any Web browser or mobile phones, our solutions are designed to help you shorten deployment times, reduce risks and lower costs, including support and maintenance expenses.


The acting Chief Marketing Officer of SMART Service Desk. He is responsible for developing and implementing product marketing strategies. Donovan has more than thirty years’ experience in the marketing, new product development, engineering, manufacturing, and quality. He previously worked at Intel Corporation, Salt River Project, Orbital Sciences and Sandia National Laboratories, holding various technical and managerial positions. He is a certified New Product Development Professional and Project Management Professional certifications. Donovan is a longstanding member of IEEE. Donovan earned an Executive MBA from the University of Arizona and a Master of Electrical Engineering degree from New Mexico State University.

A founding member of SMART Service Desk. With over twenty years of technology management experience, has overseen the product development and sales operations for SMART Service Desk. He has led many successful IT Service Management and IT Governance projects for large private sector and government organizations, where he managed IT Service Desk deployments, ITIL process improvements, ISO 20000 and ISO 27001 management system implementations & provided business reorganization consulting. Adil received his Master of Computer Engineering degree from Florida.

A founding member and COO of SMART Service Desk. Leveraging his experience as a Consultant-Architect for Microsoft’s Service Provider Cloud, Arif is guiding the transformation of SMART Service Desk from on premise to a SaaS company. Arif brings over thirty years of experience in Satellite Engineering Operations and Cloud Architecture. He led the test team for Motorola’s Iridium Global Communication Satellite System, and has worked at SAIC, Boeing, Microsoft and Siemens. Arif is a graduate of the University of Michigan in Ann Arbor.

sid siddiqui

A Board Member of SMART Service Desk. He is the President and Founder of Mazik Global. Mazik Global, a Microsoft Gold Certified Partner and a Microsoft Developer Partner, has a team of over 300 talented individuals that include program managers, developers, QA and test engineers. Mazik Global is a system integrator for SMART Service Desk. With proven and very successful track record.

The Chief Technology Officer of SMART Service Desk. He has been involved in developing the foundational components of the software framework that drives the development engine at SMART Service Desk. Zaheer has over ten year’s experience in leading large, complex development engagements and has overseen 100+ man years of development effort. Zaheer joined SMART Service Desk as its first employee.

luzelle schnetler

Luzelle manages marketing, and provides the planning and leadership to the Marketing activities by ensuring that the appropriate structures, systems, competencies and values are developed in order to meet and exceed the goals of the Marketing plan. She is develops the annual plan for strategic market planning on social media.

bertus botha

Bertus is professional Services Director, with over 20 years of Information Technology background in both public (Government and Non-for-Profit) and private (Financial, Banking, Manufacturing and Logistics) sectors with expertise in IT Service Management, System Architecture, Data Center Monitoring and Management, Configuration Management, Release and Change Management. Having strong background in ITIL v3 and extensive knowledge in service management software implementations of SMART Service Desk – IT Service Management and Support Software Solutions.

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